Articles filed under 'Public Relations'

Orange County Choppers Unveiling a Mess

Paul Teutul Sr.I’m writing this post because what I experienced at this Orange County Choppers unveiling for the Monster Diesel custom build truly surprised me. Paul Teutul Sr. bombed. And in my opinion, he bombed hard; voice cracking…

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Buying Local for the Holidays and Beyond: Part II

local_thumb_20081218Following up on yesterday’s post about the Buy Local movement and Baltimore Main Streets, we wanted to pass along some of our thoughts on marketing a cause.

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Buying Local for the Holidays and Beyond

local_thumb_20081218We’ve been aware of the Buy Local movement for some time. It always felt like a good concept, but to be honest it was a concept that took awhile to fully take hold.

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A Creative Approach to Black Friday at Ruth’s Chris

blackfriday_thumb_20081126During the dinner shifts at their Ruth’s Chris locations on Black Friday and Saturday, they’re offering guests an unprecedented offer: buy an entrée, get a complimentary Petite Filet or New York Strip steak.

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Smart, Economical Marketing During Holidays

blackfriday_thumb_20081126Hard as it may seem to believe, Thanksgiving is just around the corner. With it comes the mad dash to January we’ve come to know as “the holidays.”

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PR and Marketing in a Down Economy

pepsi-thumb-20081027Buy low, sell high. It’s one of the oldest of old sayings, a tested and true strategy for success in any situation where growth is a primary goal.

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7 Must Haves for Generating Press Coverage

musthave_thumb_20080917Every businessperson knows that there’s no substitute for good press. Earning recognition from a credible press outlet is marketing gold. Getting there, however, is almost never easy.

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