Living Organism

As we look forward to a promising year in 2008, we reflect on the most memorable and rewarding moments of the past year. It was a year filled with new relationships, tremendous media buzz, and flourishing growth. Vitamin sustained its mission to provide the Cure for the Common Brand by offering strategic, identity, print, interactive and PR services in-house, on a boutique level, and by being the only firm in the mid-Atlantic to do so using a best practices approach. We also became fast friends with many firms in the built industry; our name recognition increased by 30% with considerable PR exposure; we formally celebrated our new studio with a “house party”; and each month we provided charitable services to help non-profits gain awareness for their respective causes.

The details of our achievements were rewarding, encouraging, and meaningful not only to Vitamin and to our clients, but to our community…

The Cure for the Common Brand Defined
Vitamin is the first design and marketing boutique in the Mid-Atlantic offering integrated marketing communications programs through the creation of identity, print, interactive and public relations campaigns. Most importantly, we are the only boutique following a best practices approach to process within each discipline. This approach results in service offerings that are equally balanced in terms of our firm’s strength within each discipline). Our boutique structure and strict approach to process enables us to create client deliverables that are higher impact, more sales focused and more message driven. This is the broad definition of our Cure for the Common Brand tagline.

OK, so the iPhone is launched. Businesses are talking. Consumers are buzzing. BlackBerry, Motorola and Treo execs / users seem ticked or scared or curious or all of the above. Who really knows? The point is, people are talking and businesses doubt or do not fully realize the drastic changes in palm device advancement that the iPhone brings with it.

After seeing the iPhone work reliably when a couple of friends gave us demos, Vitamin immediately bought the phones for our entire company. Our team deserved it. They work hard, and this past quarter was particularly stellar. We believe in recognizing our team for their hard work and commitment. Not to mention, these phones are pretty sick. In order to stay with the times, we needed them.